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Google Plus for Your Business

Google Plus for Your Business

Google is well known for its search engine. Google also provides a social networking site called Google Plus. Twitter, Facebook and LinkedIn are all the typical social networking tools that businesses expect you to use. Is your business using Google Plus? Did you know that Google Plus was the second most used social networking platform [...]

Thinking About Content

Thinking About Content

As we start 2014, here are some valuable tips and links to get you thinking about managing and improving your content. Corporate blogging and blog marketing guide Blogs, short for web logs, are online platforms to create specific types of content, share them and interact with others around those content objects, known as blog posts. [...]

TweetDeck for Mobile Shutting Down

TweetDeck for Mobile Shutting Down

TweetDeck will be discontinuing support for its app on Android phone and iPhone.  The desktop versions will continue to function.  In fact, TweetDeck will concentrate development on the desktop and web versions. TweetDeck is  the most powerful Twitter tool for tracking real-time conversations. Its  flexibility and customizable layout let you keep up with what’s happening on  [...]

Your Social Media Brand Personality

Your Social Media Brand Personality

You or your company already has a brand, so it’s important to build a “social media voice” that matches your brand’s personality. Recommendations Tell a story.  People will invest in your social media channel if you tell them an interesting story.  What’s important to you? State your values or mission.  What is the focus of [...]

Which Social network is for you?

Facebook, Ning or LibraryThing? – Plugging into the best social network for you With so many social networks dotting the Web, it’s hard to know which ones are worth your time and effort. To help clarify this, itbusiness.ca examines 17 alternatives – and shows you how to get the most out of each service.