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How to improve mail deliverability by avoiding role-based email addresses

How to improve mail deliverability by avoiding role-based email addresses

What are role based email addresses and how does the system handle them? Role-based email addresses (like admin@, help@, sales@, leads@) are email addresses that are not associated with a particular person, but rather with a company, department, position or group of recipients. They are not generally intended for personal use, as they typically include [...]

Effective July 2018, the Google Chrome browser will mark non-HTTPS sites as ‘not secure’

Effective July 2018, the Google Chrome browser will mark non-HTTPS sites as ‘not secure’

Google will identify insecure sites in the Chrome browser beginning mid-Summer. Earlier this year, the company announced its Speed Update set to roll out in July, and recently has also announced it will then also mark all sites that have not migrated to HTTPS as “not secure.” Google has confirmed a date of “early July 2018” as [...]

Amazon Web Services now offers local Canadian region availability

Great news for Canadian businesses looking for reliable and fast cloud services in Canada. With Canadian organizations increasingly turning to the cloud but often insisting on using data centres here, observers have been wondering when Amazon Web Services would turn north. The answer is, in a few months. Amazon will unveil its first Canadian data [...]

Advertising component of marketing plan

Here’s a great example of a marketing mix whereby components  of research, planning, public relations, pricing, customer support, sales strategy and community involvement form a cohesive plan.  The mix percentage will be different for each business, but be sure to include all the components. Thanks to Tish Pierce, Pierce Creative Marketing Service. Archeologists have found [...]

Create Pages That Engage Visitors Quickly

Average first-time visitors make decisions about a website after only two-tenths of a second, according to Entrepreneur.com. After another 2.6 seconds, they will concentrate enough to reinforce that initial judgment. If a website doesn’t impress readers immediately, it can lose them in the blink of an eye. Use these strategies to attract and retain readers: [...]